Work / Grease Monkey
Grease Monkey —
Our job was simple—modernize and rebrand this 45 year-old national oil change company and then market it across the country. Oh, and do it all faster than they can change your oil. (Well, it felt like that anyway.) But no worries, we created a whole new brand story and corporate identity including logo, brand mascot & backstory, interior redesign, and more, as well as a fully integrated traffic driving campaign and promotions. And we did it lightning quick.