Work / Firestone
Firestone / Firestone Complete Auto Care / Credit First —
As THE world's leading maker, distributor and retailer of tires and automotive service, the Firestone companies set the standard for complex customer relationship engagement. And as their agency of record for all CRM activities and brand work for over 16 years, it has certainly been quite the road trip.
There is not much we haven't done for Firestone's massive global operation—direct mail campaigns driven by nightly matched sales data, multi-faceted brand campaigns, website design & management of six tire/service retail brands, social media, television, radio, and the list rolls on and on and on...
TONS of Direct Mail —
As Firestone's Agency of Record for CRM we created, produced and sent tens of millions of emails and direct mail to their customers over our 16+ years with the brand. (Our apologies if we sent you too many.)
Here are a few examples: